a story about it running in the Wall Street Journal, of all places) and the continued proliferation of popular live-play shows like Critical Role, Acquisitions Incorporated, and Dimension 20. D&D is more popular and profitable right now than it’s been at any other point in its 47-year history, due to its increasing mainstream visibility (i.e. The 2020 gaming boom continues an upward swing for Dungeons & Dragons in particular, which had its previous best year ever in 2019. I have never scalped anything TCG in my store ever and I don’t intend to start now.
Small rant from a small retailer: Pokemon cards are so hot right now that our *distributors* are scalping to *us*! It has now become essentially impossible to sell Pokemon cards for MSRP. According to stores such as Seattle’s Pink Gorilla, the Pokémon card market in particular has gone past crazy and into cutthroat: Other games in roughly the same lane as Magic, such as the Pokémon CCG, have seen huge interest spikes of their own. According to NPD Group, a lot of the money that might have otherwise been spent on live entertainment or vacations in 2020 got redirected into the pursuit of hobbies or buying toys. The growth at Wizards of the Coast can be partially accredited to a nationwide boom in toy and board game sales.
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